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StoreSmarts offers an in-store analytics solution for retailers, delivering real-time data and insights on shoppers' behavior, just as web analytics do for e-commerce. They analyze and turn data into clear cut actionable insights, empowering retailers with the tools to make smarter, data-driven decisions in order to enhance operational effectiveness, measure and optimize marketing campaigns and design an improved customer experience. Their dedicated software anonymously collects Wi-Fi signals across all stores, using their proprietary analysis algorithms they leverage the sampled signals and transform them into actionable data available at all times by web dashboard, mobile app and their API.
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