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Net Perceptions is an American software company that provides recommender systems. The company's collaborative filtering database software acts like an electronic salesperson, observing what visitors view and purchase at a website and then matching that information against data collected from other users. Net Perceptions targets large online retailers and service providers Amazon.com, CDnow, and Business Week Online. Net Perceptions was founded by Steven Snyder, a former Microsoft executive and psychotherapist.
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