About Sergent major / natalys

About company

The SERGENT MAJOR Group distributes children’s clothing (through its historic brand name SERGENT MAJOR) and baby care items (NATALYS brand name, taken over in 2006). The Group has doubled in size in 2016 with the acquisition of the trade name Du Pareil au Même (DPAM) and now benefits from nearly 1000 shops, with 70% owned shops and 30% affiliates and outlets. Most of the shops are located in France but some are located abroad (Belgium, Spain, Italy, Germany, Middle-East).