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RainyDayMarketing offers advertiser partners access to worldwide mobile traffic on a performance-based CPI (cost per install) pricing model, removing the risk of paying for impressions or clicks that may or may not convert. In a CPI environment, advertisers pay only when their desired action is accomplished – an install of their mobile app. Advertisers work with dedicated Account Managers to determine the traffic types best suited to their needs, and RainyDayMarketing does the rest as a fully-managed solution.
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