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They continually look at your campaign assets, media channels, and keyword selection so we can generate tangible data about how your audience is responding and reacting to your online presence. Then they determine the most cost-effective direction to take based on that information.We measure the campaign performance in a number of ways, including conversion rate, revenue generation, cost-per-acquisition, and A-B testing, to see if slight adjustments throughout the campaign have positive effects. They highlight areas where they see opportunities for growth and stay flexible to adjust with your target audience.
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