About Precima

About company

Precima provides tailored, data-driven solutions that drive sales, boost profitability and build customer loyalty. Leveraging their deep analytics expertise, Precima helps organizations improve their competitive position across all facets of planning and operations from assortment optimization, price optimization, promotional optimization, targeted marketing, and supplier collaboration. Precima’s credentials include solutions for Fortune 1000 brands and grocery retailers, including global market leaders. Together with LoyaltyOne, BrandLoyalty, AIR MILES, and IceMobile, They are part of Alliance Data – a Fortune 500 Company and the global leader in data-driven loyalty solutions.