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PLAE design products that celebrate the individual, value the sustainable, and promote a spirit of fearless exploration. The company's shoes are made from eco-friendly, breathable, and washable materials that are engineered to be durable, flexible, and customizable to allow for the natural development of children’s feet. Their goal is to erase that line and harness the power of play for everyone—starting with shredding the notion of age limits, of growing up, of losing that spirit of joy. PLAE was founded in 2012 and is headquartered in San Francisco, California, USA.
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