About Owox bi

About company

OWOX BI is a comprehensive marketing analytics service that helps companies meet their marketing goals on time and grow 22% faster than the market average. CMOs use OWOX BI as a personal marketing analytics assistant for strategic decision-making; marketers use it to get precise estimates for advertising campaigns and find growth areas; and analysts use it to easily merge data from different sources while minimizing the time-to-value gap. OWOX BI can: – Merge fragmented marketing data from different sources to create a unified data set for analysis in Google BigQuery – Estimate a customer’s every step based on a funnel-based attribution model – Build reports automatically for analyzing marketing efficiency – Forecast marketing goal achievement, growth areas, bottlenecks, and change of market share.