About Newssift from FT Search Inc.

About company

Newssift is an intelligent search tool from the Financial Times Group. Newsift adds judgement to search, helping you to analyze, interpret and understand, adding: - Meaning. Newssift matches business topics to your query (for example legal risks, the launch of a new product, environmental impact or mergers and acquisitions) so that you can know about changing issues across time for a company or product. - Relationships. Newssift identifies the people, companies, places and connections across all stories allowing you to delve deeper and interrogate stories with greater understanding. - Sentiment. Newssift sorts articles into positive and negative comment (sentiment) allowing you to find what's encouraging or troubling about an issue, company or product.