About company

Netway use neuroscience UX to test and improve how your screens perform They are Neuro-UX architects using proprietary methodology, ERA, which combine Data and Neurosciences (fMRI, EEG, Eyetracking) to build digital screens (smartphone, tablet, computer) that give users an barrier-free multi-devices experience and that enable enterprises to achieve their business objectives. 95% of brain activities are non-conscious,fwe they analyse these non-conscious activities to identify the unseen barriers standing in the way of the user. Removing them enables us to create a much better user experience and deliver greater effectiveness. In so doing, they create a win-win situation in which the business objectives are met and the users pleased.

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