About Minodes

About company

Minodes offers a unique platform of Consumer Analytics that enable retailers and location owners to maximize the potential of their offline locations. Minodes is an innovative SaaS solution for retail stores to increase sales performance and sustainably improve customer's shopping experience. Retailers may use the platform in various ways, for example to measure and optimize marketing campaigns and shop window designs, or develop targeted, location-based marketing activities. The Minodes campaign tool allows retailers to act directly upon the generated insights. Minodes GmbH was founded in 2013, based in Berlin, the Managing Directors Alexander Köth, Volker Hollmichel and Nils-Christian Straube.