About MiDATA

About company

As an IBM Innovation Partner, MiDATA.io uses a blend of new technologies to put people and their privacy first, allowing them to own, control and get paid for the value inherent in their personal data. With new data regulations appearing around the world that give people sovereignty, protection and control of their personal data, these new regulations are also creating the emergence and foundation for “Personal Data Ownership”​ (PDO) and “Privacy-First Marketing”​ (PFM) – two promising new industries focused on CONSENT that have several value propositions for consumers and advertisers, simultaneously.