About company

MASS Exchange is a programmatic market for trading biddable impressions on a forward basis. Its platform enables buyers and sellers to transact programmatically the audience targeted segments, ad placements, and packages historically reserved for direct sales. MASS Exchange offers publishers with access to first party data, expands targeted product offerings, and provides pricing tools and revenue management tools. It offers buyers with access to targeted pre-impression inventory, guaranteed and reserved, at various price points which can be discovered from a multitude of channels. MASS Exchange was launched in 2010 by [Amihai Ulman](https://www.crunchbase.com/person/amihai-ulman#/entity) and its operations are based in New York, United States.

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