About company

MarketingExperiments was the first Internet-based research lab to conduct experiments in optimizing sales and marketing processes. Today, with multiple optimization indices and formulas and with its MarketingExperiments Lab™ technology, MarketingExperiments, as part of the MECLABS Institute, is forging research partnerships with key companies such as The New York Times, TheStreet.com, and Johnson & Johnson. These partnerships are driving more breakthrough discoveries and have enabled MECLABS and the MarketingExperiments publishing branch to develop the world’s largest collection of optimization related experiments and case studies.

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