About Kyndling

About company

The modelling process is a long-time, expensive problem for both creators and consumers of models - who inevitably end up frustrated with one another. Creators spend most of their time building models rather than testing hypothesis, and become frustrated with changes that weren't outlined in the original scope. Consumers become frustrated with the inflexibility of models to their evolving ideas and decision making - the creative process is an evolving one and inspiration doesn't come all-at-once. Both are right to be frustrated with the current process, but why do we have to be? Surely there is a way to make them more aligned? Kyndling's platform makes it easy for models to change and adapt to evolving ideas throughout the modelling process, without sacrificing quality. We make it clearer for stakeholders to understand and change the decisions they are making with faster insight.