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Dali Group focuses on food industry and has formed an industrial structure of food and beverages as the two pillars. It uses the branding model of large platform, high density, three-dimensional to enhance the brand image, and the three brands under it, i.e. "Daliyuan" pastry, "Haochidian" biscuits, and "Copico" chips, have been recognized as the leading Chinese leisure foods brands. "Heqizheng" herbal tea, "Daliyuan" peanut milk and "Hi-Tiger" functional drinks are in the leading position in their industry respectively. Multi-industry and multi-brand development strategy enables Dali Group to become an enterprise with super-large scale and super strength in both food and beverage industry.
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