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Ciao was Europe's pioneer of online communities that critically review and rate millions of products and services for the benefit of other consumers. Available free of charge to consumers in local language versions in major western European and North American markets, Ciao combined unbiased consumer reviews and up-to-date price information from hundreds of online retailers to make it the most comprehensive source of intelligent shopping on the web. [Microsoft](/organization/microsoft) acquired Ciao in August, 2008.
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