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Before Anyone Else (Bae) is an app for the African diaspora to discover and engage with nearby people and events. The app launched in April at Howard University and even has international exposure, registering as a top 50 Lifestyle app in 5 African Countries. This was accomplished without funding; only word-of-mouth virality and the usability of the product itself. Bae uses a proprietary algorithm to deliver the best potential matches to its users every 8 hours. For users (known as “Baes”), this experience is completely seamless.
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