back-gate.com
About company
BackGate was first created with the mission to stop the slaughter of horses. This grew to create a horse enthusiast social network (30.5% of American households have a horse enthusiast). Then we created a patent-pending micro-sponsorship marketplace to allow brands an efficient way to drive grassroots word of mouth. The idea behind micro-sponsorships is paleo-marketing. Modern advertising no longer works, everyone's yelling. But word of mouth is still the holy grail. What if a brand could drive positive word of mouth at scale across the country by people with high social status? That's what we're building. But why start with the equestrian community? Because it's the most affluent market in the world, and I do care about ending the slaughter of horses. Not a big deal? Watch this....https://youtu.be/0bw_-HIhW2Y be forewarned.
