About Aura

About company

Aura brings together software and proximity technology to enable banks to personalise the bank branch customer experience. As customers walk through the door, they automatically draw customer information from various sources and present that to branch staff. Staff use that information to greet the customer by name and tailor their service for that individual. Better customer experiences improve customer retention, net promoter scores and therefore customer lifetime value. Relevant customer insights further help with conversion and create sales opportunities.