OCP - Omnichannel Customer Platform
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About OCP - Omnichannel Customer Platform
Businesses that operate through physical venues are facing dramatic disruption, for example traditional brick & mortar retailers are struggling to adapt to shifting consumption habits and the threat of online players growing exponentially.
Our platform enables clients to collect, consolidate, relate and interpret data to better understand customers and visitors. Our state of the art algorithms process the high volume of device sightings reported by different technologies through our plugin ecosystem to sense visitor behavior.
We combine this instore behavior and other digital data to build customer profiles to provide brick and mortar retailers with unparalleled predictive analytics that enable them to engage customers in new exciting and personalized ways. OCP closes the gap between the digital and physical worlds.
All this done with a cloud platform architecture that allows custom solutions to be deployed with reusable data services.
- Website
- ocpsolution.com